The Largest Home Care Company in the World 

Home Instead is the world’s largest home care franchise model currently operating 14 countries across 4 continents with almost 1,200 locations. Just to put things in perspective, at any given moment more than 100,000 Home Instead professional CAREGivers are providing care services to ageing adults around the world.

Our combined global knowledge, experience and leadership will help you build a successful business in your market.

Home Instead global leaders sign franchise business ownership documents with CEO

Why Us?

Benefits to Franchising with Home Instead

Partnering with Home Instead helps elevate your expertise and ability to launch a successful franchise network in your market. We believe in creating an adaptable business model that can be customised to your country, as well as providing access to global elements that can take years to establish.

With Home Instead you get:

  • Networking opportunities with organisations like the World Economic Forum
  • Global brand awareness and thought leadership resources
  • Large scale opportunities compared to competition
  • Opportunity to change the world as a collective network
  • Customisable business model
Eleanor Manhart standing with Paul and Lori Hogan from Home Instead

Three Decades of Home Instead's Experience

Paul and Lori Hogan founded Home Instead® in 1994 with one goal in mind: provide compassionate care to ageing adults from the comfort of their own home. Their personal experience helping Paul’s grandmother, Eleanor, receive in-home care stirred their passion to enable other families to do the same. Since then, Home Instead has uncovered a worldwide need for in-home care services for the elderly and launched an industry that could help address the global ageing challenge.

Meet Our Team

Paul Hogan
Hogan Paul

Founder and Chairman

Paul's inspiration for Home Instead came from serving as the family caregiver for his grandmother, Eleanor, who was in need of consistent, compassionate care outside of a nursing facility. Today, he tirelessly works to enhance the quality of life for older adults and their families by serving on a number of global boards, including the World Dementia Council. Paul has also served as a governor for the Future of Health and Health Care System at the World Economic Forum (WEF), vice chair for the WEF Global Agenda Council on Ageing and as a steward for the WEF System on the Future of Education, Gender and Work. For his success in exporting the home care business concept to other countries, Paul was awarded the President’s “E” Award by the U.S. Department of Commerce in 2008, and in 2016, he received the “E” Star Award for continued excellence in exporting. In recognition of his contributions to franchising, Paul was named the Entrepreneur of the Year for 2006 by the International Franchise Association.
Lori Hogan
Hogan Lori

Co-Founder

Since co-founding Home Instead with her husband Paul in 1994, Lori has been a constant advocate for older adults and their families, volunteering with a number of organizations that include: The Home Instead Center for Successful Aging at the University of Nebraska Medical Center, Broadway Dreams and the American Heart Association Sweetheart Programme.

Additionally, Lori is also a spokesperson for CAREGivers℠ across the globe.

Jeff Huber
Huber Jeff

Chief Executive Officer

Jeff joined Home Instead in 1998 as a franchise development manager, helping grow the company into what it is today. As CEO, his focus has turned to organizing key initiatives, overseeing strategic planning and advocacy for the Home Instead network, as well as managing day-to-day operations at the global headquarters.

Jeff’s passion for creating a higher quality of life for ageing adults and their families comes through in his global advocacy for policies that support family caregivers. He has increased the organization’s commitment to social purpose, leadership development, and training to empower professional and family caregivers to advance the mission of Home Instead: To enhance the lives of ageing adults and their families. Jeff is a frequent speaker on aging topics at events on the global stage, including the Silver Economy Forum, the Financial Times Dementia Summit and the Milken Future of Health Summit. He is a member of AARP CEO Champions, Fast Company Impact Council, G100 Network and the World Economic Forum, among other leadership positions in the industry.

Mike Boyer
Boyer Mike

Chief Operating Officer, International Division

Mike heads Home Instead’s International Division, overseeing international operations and business development for Home Instead, Inc.— a division that includes 500 offices in 11 countries, employing 25,000 CAREGivers and serving more than 45,000 clients daily.

Before joining Home Instead, Mike held senior positions in sectors such as healthcare, media, and philanthropy. He has written on international affairs and appeared as a commentator for media outlets around the world. Mike holds a bachelor’s degree from Colorado College and a master’s degree from the London School of Economics.

Excellent Reputation

Ongoing Worldwide Satisfaction

Home Instead has processes and products in place that continuously improve and protect client and CAREGiver℠ satisfaction.
Home Instead CAREGiver uses technology to connect senior to family members

Trained CAREGivers

Home Instead CAREGiver works in garden with senior and family

Relationship-Based Care Model

Franchise business professionals talking and reviewing materials in a modern office setting

Continuous Improvements on Staff Training

Elderly woman shakes her dog's paw while sitting on the couch

Global Standards for Care & Quality Assurance